{"id":36254,"date":"2021-03-30T16:15:40","date_gmt":"2021-03-30T15:15:40","guid":{"rendered":"https:\/\/luminouslives.com\/?page_id=36254"},"modified":"2023-09-14T17:47:04","modified_gmt":"2023-09-14T16:47:04","slug":"case-studies","status":"publish","type":"page","link":"https:\/\/luminouslives.com\/index.php\/case-studies\/","title":{"rendered":"Case Study &#8211; Jess Ratcliffe"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"36254\" class=\"elementor elementor-36254\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f79a737 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f79a737\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-622c873e\" data-id=\"622c873e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1202a7 elementor-widget elementor-widget-heading\" data-id=\"a1202a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Jess Ratcliffe<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cd2e74 elementor-widget elementor-widget-heading\" data-id=\"5cd2e74\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The story portrait - a Case study<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-264a65ed elementor-widget elementor-widget-image\" data-id=\"264a65ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/luminouslives.com\/?page_id=2974\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41521920_longestedge.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-36431\" alt=\"\" srcset=\"https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41521920_longestedge.jpg 1920w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41521920_longestedge-300x200.jpg 300w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41521920_longestedge-1024x683.jpg 1024w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41521920_longestedge-768x512.jpg 768w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41521920_longestedge-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3dca7e4e elementor-widget elementor-widget-heading\" data-id=\"3dca7e4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">What challenge or problem were you trying to solve before the Story Portrait? How was it affecting you?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7475cb6d elementor-widget elementor-widget-text-editor\" data-id=\"7475cb6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;The critical things that I struggled with were feeling any clarity around my story or feeling confident, I guess, in my own skin, which sounds massive, doesn&#8217;t it? But I feel like that represents what was really going on. I wasn&#8217;t entirely stepping into who I knew I could be, or had the potential to be.<\/p><p>I didn&#8217;t know what was interesting about my story, what parts to pull out and what to focus on, and it left me spinning. I needed someone&#8217;s help to shine a light on the personal brand story elements that would really resonate with people.<\/p><p>And on the photography front, I&#8217;d look at my website and not feel happy with the photos I would have taken myself; I didn&#8217;t feel like they represented me; it&#8217;s so much more than the fact that they were shoddy, selfie photos. It&#8217;s way more. I didn&#8217;t feel like they captured ME. I never felt happy with them. I was never confident sharing them, whether to pitch myself to speak at events or for Podcasts. I just never felt like they were, wow photos.&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31cbec0 elementor-widget elementor-widget-heading\" data-id=\"31cbec0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Why did you choose the Story Portrait as the solution?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-684d090 elementor-widget elementor-widget-text-editor\" data-id=\"684d090\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;I actually remember the exact moment I thought to myself, I&#8217;m gonna ask Phil if we can do a story portrait. I was sitting in the garden. And feeling really stuck and frustrated that I wasn&#8217;t stepping into my story; I was holding back. I remember looking at my website and thinking, this is shit.<\/p><p>I needed to figure out how to represent who I am and who I want to be. I knew the experience would be exactly what I needed, which is way more than a photo shoot &#8211; It&#8217;s so much deeper than that. And so that&#8217;s why I chose to go for it.<\/p><p>I wanted to explore my story with Phil rather than having to figure it out myself because I was so &#8216;in it&#8217; &#8211; I knew he&#8217;d get me; I felt that this journey would genuinely capture my energy.&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c404c2 elementor-widget elementor-widget-image\" data-id=\"6c404c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/luminouslives.com\/?page_id=1452\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41891920_longestedge-2.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-36443\" alt=\"\" srcset=\"https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41891920_longestedge-2.jpg 1920w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41891920_longestedge-2-300x200.jpg 300w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41891920_longestedge-2-1024x683.jpg 1024w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41891920_longestedge-2-768x512.jpg 768w, https:\/\/luminouslives.com\/wp-content\/uploads\/2021\/03\/PhilAskew-41891920_longestedge-2-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d8f194 elementor-widget elementor-widget-heading\" data-id=\"3d8f194\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"> What did you discover along the way?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcae0c3 elementor-widget elementor-widget-text-editor\" data-id=\"fcae0c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;I discovered my confidence &#8211; honestly, our work of unfolding my story and peeling back the layers coupled with photographs that truly represent who I am and portray who I want to be.\u00a0<span style=\"letter-spacing: 0.2px;\">I left thinking, &#8216;This is me; this is what I stand for. Let&#8217;s bloody go for it!&#8221;<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a82b60d elementor-widget elementor-widget-heading\" data-id=\"a82b60d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">What benefits have you seen? How has this served your personal brand and your business?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4279eab elementor-widget elementor-widget-text-editor\" data-id=\"4279eab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;Visibility! I share the photos everywhere. Instagram, on my website, Linkedin, I use them for anything that I&#8217;m promoting &#8211; across the board, and I get a positive response from people; they see me in the shots. I feel confident sharing my story now; I know the benefit and feel how it lands with people, which does wonders for my personal brand and business!&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Jess Ratcliffe The story portrait &#8211; a Case study What challenge or problem were you trying to solve before the Story Portrait? How was it affecting you? &#8220;The critical things that I struggled with were feeling any clarity around my story or feeling confident, I guess, in my own skin, which sounds massive, doesn&#8217;t it? [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-36254","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/pages\/36254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/comments?post=36254"}],"version-history":[{"count":158,"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/pages\/36254\/revisions"}],"predecessor-version":[{"id":59887,"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/pages\/36254\/revisions\/59887"}],"wp:attachment":[{"href":"https:\/\/luminouslives.com\/index.php\/wp-json\/wp\/v2\/media?parent=36254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}